FIND YOURTEMPOThank you to every team, judge, speaker, and partner who found their tempo with us. Want to help build next year's summit? Join Phi Beta Lambda.
LAMBDA
Find Your
Tempo.
Find Your Tempo is about finding your place and your footing in your career. No two paths move at the same pace. This year, our speakers and judges share how they found theirs, and what that journey can look like for community college students starting right here.
Why DAIS
Community college is where a lot of careers quietly begin. DAIS puts a real business challenge, real industry judges, and people who have walked this road in one room, so finding your footing does not have to wait until after transfer.
What We Aim To Do
- Find your footingTake on a real brand's challenge and see what your skills can do.
- Learn from their pathHear how industry professionals found their tempo, and what they would do in your shoes.
- Build your momentumLeave with feedback, connections, and a clearer next step in your career.
Know before you go.
Doors open. Late check-in closes at 10:00 AM.
Opening remarks from Phi Beta Lambda.
Doron Noyman, KeyPoint Credit Union.
Meet other competitors before teams form.
The case is revealed with our prompt video.
Teams of up to 4. Anyone without a team is placed in one.
Build your strategy. Officers are around to help.
Provided on site.
Keep building your deck.
One member submits the team's deck.
Wrap-up for Day 1. Come back early tomorrow to prep.
Late check-in closes at 10:00 AM.
Day 2 kicks off.
How prelims, finals, and scoring work.
Gerri Martin-Flickinger, former CTO of Starbucks.
Every team presents to a judging panel.
Finalists are announced after lunch.
The top 5 teams pitch to our industry judges.
While the judges deliberate.
Top 5 teams announced, 5th to 1st.
Thank you, and welcome to PBL.
One member per team sends your PowerPoint, or shares your Canva deck, to deanzacapbl@gmail.com.
Due Saturday, Oct 10 · 4:00 PM
Teams of up to 4. Come solo or with friends. Teams form on Day 1 right after the prompt drops.
Questions before or during the event? Email us and an officer will get back to you.
deanzacapbl@gmail.comApple Music.
Apple Music operates in one of the world's largest and most competitive digital entertainment markets. In the United States, Spotify and YouTube Music compete heavily for younger listeners, particularly Gen Z consumers ages 18–24, who place strong value on personalization, discovery, social sharing, and cultural relevance.
You are part of Apple Music's strategy team. Apple leadership wants to strengthen Apple Music's position among U.S. consumers ages 18–24 and make the service a more compelling choice for both existing Apple users and listeners currently using competing platforms.
Develop a strategy that helps Apple Music grow its market position among U.S. Gen Z and young adult listeners ages 18–24 and differentiate itself from competitors such as Spotify and YouTube Music.
Your recommendation should go beyond simply lowering prices or copying an existing competitor feature.
Consider how Apple Music could use its ecosystem, partnerships, technology, brand, content, pricing, marketing, or customer experience to attract new users and increase loyalty among existing subscribers.